DEAL SOURCING
Source the right deals faster
Identify and get into opportunities faster with relationship intelligence and enriched company data.
"Implementation was really easy. We were able to start using the platform straight away."
"Having a well-defined, clean, golden source data set is more important in the age of AI. That's a lot of the benefit we're seeing from Affinity."
"It's night and day. We are way more organized when it comes to relationships. We've won a good amount of deals we wouldn't have won if we hadn't changed over to Affinity."
"Venture capital is a craft, and Affinity is one of the tools helping the investment team build this craft better."
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DEAL SOURCING
Source the right deals faster
Identify and get into opportunities faster with relationship intelligence and enriched company data.
Build investor partnerships
Find paths to key investors
To build relationships with the right investors, you need to understand your network’s full potential. Affinity maps your firm’s connections to surface the strongest paths to qualified prospects.
Track engagement with prospects and clients
When managing relationships with multiple investors, consistent communication is essential. Affinity automatically captures every interaction, helping you monitor engagement and identify opportunities for deeper relationships.
Manage investor communications
Keeping your team aligned on investor communications can be challenging. Centralize your communication strategy with automated tracking and secure documentation, maintaining a complete record of all investor interactions while protecting sensitive information.
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FPO Affinity scores relationship strength from real communication patterns, surfaces the warm path to any decision-maker, and flags what's going quiet before it costs you the deal.
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66%
per person annually on manual data entry
220 hours saved
per person annually on manual data entry
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per person annually on manual data entry
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Accurate insights
Records enriched with data from Affinity and 40+ trusted sources
Build your network to create deals
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Affinity Overview
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Affinity Overview
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Affinity Overview
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Eliminate the risk of working with outdated or incomplete information.
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Eliminate the risk of working with outdated or incomplete information.
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Eliminate the risk of working with outdated or incomplete information.
Use your network to drive portfolio growth and fundraising sucess
Securely share relationship intelligence and deal data with portfolio companies, co-investors, and limited partners.
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Affinity Overview
CRM Data Capture
Automatically capture data from email, calendar, and meetings to keep your pipeline current without manual updates.
Relationship Intelligence
See who on your team knows decision-makers at target companies and surface warm introductions, turning your network into deal flow.
AI & Automation
Enrich contact profiles automatically, surface relevant opportunities, and automate workflows to keep your team focused on deals.
Analytics & Reporting
Monitor dealflow, measure team performance, and get real-time pipeline visibility for faster decisions.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
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Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Affinity sits at the very core of our tools. This is, of course, a reflection of us as a firm. Since investments are our bread and butter, Affinity is at the core of our ecosystem.
Use your network to drive portfolio growth and fundraising sucess
Securely share relationship intelligence and deal data with portfolio companies, co-investors, and limited partners.
Public conversations in private capital.
How Relationships Win IPO Mandates | Brittany Skoda, Morgan Stanley — Carried Interest Ep. 2
How Relationships Win IPO Mandates | Brittany Skoda, Morgan Stanley — Carried Interest Ep. 2
COMPARISON
How Affinity compares to the competition
Affinity is an industry-leading relationship intelligence platform built for dealmakers. Learn how Affinity CRM measures up to alternative CRM platforms so you can choose the right solution for your business.
Platform extensions
Privileged Access Management (PAM)
Secure and manage privileged access across your infrastructure with fine-grained controls and full audit trails.
CI/CD connectivity at scale
Integrate seamlessly into your CI/CD pipelines to automate and secure deployments across every environment.
Workload connectivity at scale
Connect and orchestrate workloads across distributed environments with resilient, policy-driven networking.
IoT Edge connectivity at scale
Extend secure connectivity to edge devices and IoT infrastructure with lightweight, reliable protocols.
The most complete picture of your firms network
Most firms have more relationship capital than they realize. Affinity captures every email, meeting, and interaction across your team, then enriches it with 40+ private capital data sources. No data entry. No gaps. Just the relationships that matter, kept current.
45 Million
Companies in our dataset
158 Million
Professionals mapped
800 Million
Meetings captured daily
2.5 Trillion
Emails captured daily